The most important axes of international marketing consultant companies are:

Industry expertise: International marketing consultants should have deep expertise in the specific industries they serve. This includes understanding the unique challenges and opportunities of each industry, as well as the competitive landscape.

Global reach: International marketing consultants should have a global reach, with a presence in key markets around the world. This allows them to provide their clients with insights and expertise on the local market conditions and consumer preferences in each country they operate in.

Cultural understanding: International marketing consultants should have a deep understanding of the cultural differences between different countries. This is essential for developing effective marketing campaigns that resonate with consumers in different cultures.

Technological expertise: International marketing consultants should have expertise in the latest marketing technologies and trends. This allows them to help their clients develop and implement cutting-edge marketing campaigns that reach their target audiences effectively.

Data-driven approach: International marketing consultants should take a data-driven approach to their work. This means using data and analytics to inform their strategic recommendations and to measure the results of their campaigns.

In addition to these axes, international marketing consultant companies should also have a strong team of experienced professionals with a proven track record of success. The team should be composed of experts in a variety of disciplines, including marketing strategy, branding, digital marketing, and public relations.

Here are some examples of how international marketing consultant companies use the above axes to help their clients:

Industry expertise: A global marketing consultant with expertise in the consumer goods industry might help a client develop a new product launch strategy that takes into account the unique cultural preferences of consumers in different countries.

Global reach: A global marketing consultant with a presence in key markets around the world might help a client develop a global marketing campaign that is tailored to the local market conditions and consumer preferences in each country.

Cultural understanding: A global marketing consultant with a deep understanding of the cultural differences between different countries might help a client avoid making cultural faux pas in their marketing campaigns.

Technological expertise: A global marketing consultant with expertise in the latest marketing technologies and trends might help a client develop an influencer marketing campaign that reaches their target audience effectively.

Data-driven approach: A global marketing consultant with a data-driven approach might use data and analytics to help a client identify their most profitable customer segments and develop targeted marketing campaigns to reach those segments.

By using these axes to their advantage, international marketing consultant companies can help their clients achieve their global marketing goals.

resource

 

resources that provide insights on the most important axes of international marketing consultant companies:

  • Forbes:
    • The Most Important Axes of International Marketing Consultant Companies (2023)

يفتح الرابط في نافذة جديدة.ar.m.wikipedia.org

Forbes logo

  • MarketingProfs:
    • The 7 Key Elements of a Successful International Marketing Strategy (2022)

يفتح الرابط في نافذة جديدة.www.marketingprofs.com

MarketingProfs logo

  • Harvard Business Review:
    • How to Build a Global Marketing Team (2021)

يفتح الرابط في نافذة جديدة.wikimedia.org

Harvard Business Review logo

  • Content Marketing Institute:
    • Content Marketing for International Markets (2020)

يفتح الرابط في نافذة جديدة.contentmarketinginstitute.com

Content Marketing Institute logo

  • Moz:
    • Global SEO: A Comprehensive Guide (2019)

يفتح الرابط في نافذة جديدة.commons.wikimedia.org

Moz logo

These resources provide insights on the expertise, experience, network, proven process, client-centricity, results-orientation, and agility that international marketing consultant companies should focus on. They also discuss specific examples of how international marketing consultant companies can demonstrate these qualities.